{"id":860,"date":"2020-03-12T18:53:19","date_gmt":"2020-03-12T17:53:19","guid":{"rendered":"https:\/\/studiocontent-o.it\/?post_type=portfolio&#038;p=860"},"modified":"2023-09-14T12:15:52","modified_gmt":"2023-09-14T10:15:52","slug":"nella-mia-citta-nessuno-e-straniero","status":"publish","type":"portfolio","link":"https:\/\/studiocontent-o.it\/en\/portfolio\/nella-mia-citta-nessuno-e-straniero\/","title":{"rendered":"In my city no one is a foreigner"},"content":{"rendered":"<div data-parent=\"true\" class=\"vc_row row-container\" id=\"row-unique-0\"><div class=\"row no-top-padding no-bottom-padding single-h-padding limit-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-12 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\"><div class=\"uncode_text_column\" ><p>&#8220;Nella mia citt\u00e0 nessuno \u00e8 straniero&#8221; \u00e8 un progetto nato per promuovere le attivit\u00e0 di un collettivo di associazioni che si occupano di integrazione sociale. Le richieste attorno a questo elaborato grafico erano diverse: comunicare il concetto e la filosofia che sta alla base del progetto \u201cNella mia citt\u00e0 nessuno \u00e8 straniero\u201d, realizzare qualcosa che possa protrarsi nel tempo e che sia adattabile a svariati supporti.<span class=\"Apple-converted-space\">\u00a0<\/span>L\u2019obiettivo principale nella nostra progettazione \u00e8 rimandare al concetto di diversit\u00e0, data da forme e colori, associata a suggestioni quali dinamismo, allegria, serenit\u00e0: le forme, nella loro diversit\u00e0, convivono\/coesistono in un \u201cinsieme che \u00e8 pi\u00f9 della somma delle sue parti\u201d (cit. W. K\u00f6hler, psicologia della forma, Gestalt).<span class=\"Apple-converted-space\">\u00a0<\/span>Sviluppando le lettere in moduli quadrati viene creato uno strumento, un alfabeto, declinabile per qualsiasi messaggio, qualsiasi formato e qualsiasi supporto\/media. Il nostro primo riferimento stilistico sono state le opere dell\u2019artista piemontese Alighiero Boetti, esponente dell\u2019Arte Povera degli anni \u201870. Le lettere diventano protagoniste del manifesto sfruttando la somiglianza tra citt\u00e0, come collezione di persone, e alfabeto, come collezione di lettere. Viene applicata un\u2019astrazione brutale utilizzando forme geometriche elementari per creare ambiguit\u00e0 che permette un\u2019interpretazione personale unica (nel manifesto posso vederci delle forme, delle bandiere fantastiche, dei giochi, delle costruzioni).<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-0\" data-row=\"script-row-unique-0\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-0\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row row-container\" id=\"row-unique-1\"><div class=\"row limit-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-12 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\"><div class=\"uncode-single-media  text-left\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><img decoding=\"async\" class=\"wp-image-881\" src=\"https:\/\/studiocontent-o.it\/wp-content\/uploads\/2020\/03\/NMCNES_Display-OK.jpg\" width=\"2126\" height=\"1559\" alt=\"\" srcset=\"https:\/\/studiocontent-o.it\/wp-content\/uploads\/2020\/03\/NMCNES_Display-OK.jpg 2126w, https:\/\/studiocontent-o.it\/wp-content\/uploads\/2020\/03\/NMCNES_Display-OK-300x220.jpg 300w, https:\/\/studiocontent-o.it\/wp-content\/uploads\/2020\/03\/NMCNES_Display-OK-1024x751.jpg 1024w, https:\/\/studiocontent-o.it\/wp-content\/uploads\/2020\/03\/NMCNES_Display-OK-768x563.jpg 768w, https:\/\/studiocontent-o.it\/wp-content\/uploads\/2020\/03\/NMCNES_Display-OK-1536x1126.jpg 1536w, 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class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><img decoding=\"async\" class=\"wp-image-882\" src=\"https:\/\/studiocontent-o.it\/wp-content\/uploads\/2020\/03\/NMCNES_Busstop-OK.jpg\" width=\"2126\" height=\"1473\" alt=\"\" srcset=\"https:\/\/studiocontent-o.it\/wp-content\/uploads\/2020\/03\/NMCNES_Busstop-OK.jpg 2126w, https:\/\/studiocontent-o.it\/wp-content\/uploads\/2020\/03\/NMCNES_Busstop-OK-300x208.jpg 300w, https:\/\/studiocontent-o.it\/wp-content\/uploads\/2020\/03\/NMCNES_Busstop-OK-1024x709.jpg 1024w, https:\/\/studiocontent-o.it\/wp-content\/uploads\/2020\/03\/NMCNES_Busstop-OK-768x532.jpg 768w, https:\/\/studiocontent-o.it\/wp-content\/uploads\/2020\/03\/NMCNES_Busstop-OK-1536x1064.jpg 1536w, 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class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><img decoding=\"async\" class=\"wp-image-883\" src=\"https:\/\/studiocontent-o.it\/wp-content\/uploads\/2020\/03\/NMCNES_GranGuardia-OK.jpg\" width=\"2126\" height=\"1418\" alt=\"\" srcset=\"https:\/\/studiocontent-o.it\/wp-content\/uploads\/2020\/03\/NMCNES_GranGuardia-OK.jpg 2126w, https:\/\/studiocontent-o.it\/wp-content\/uploads\/2020\/03\/NMCNES_GranGuardia-OK-300x200.jpg 300w, https:\/\/studiocontent-o.it\/wp-content\/uploads\/2020\/03\/NMCNES_GranGuardia-OK-1024x683.jpg 1024w, https:\/\/studiocontent-o.it\/wp-content\/uploads\/2020\/03\/NMCNES_GranGuardia-OK-768x512.jpg 768w, https:\/\/studiocontent-o.it\/wp-content\/uploads\/2020\/03\/NMCNES_GranGuardia-OK-1536x1024.jpg 1536w, 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